ChicoStart Presents
MailChimp = MakeMoney
with Nate Wright
Get a crash-course in one of the top three email marketing platforms. During this highly interactive, hands-on workshop, you’ll get acquainted with the inner workings of this robust platform and prepare your first, or next, newsletter, with content sure to grab the attention of your audience.
After a rapid-fire do’s and don’ts session looking reviewing actual recent campaigns, you will write your next monthly newsletter for your business, including:
- less spammy from name
- a truly effective subject line
- pre-header format known to drive open rates
- a list of strong calls to action designed for your business’ ideal clients / customers / users
- humanizing your content with merge tags
- segmenting your list via replicant campaigns
You will leave with a list of truly engaging topics for their subscribers, your next newsletter plotted out top to bottom, and a plan for segmentation of future campaigns. Finally, Nate will be available to answer follow up questions via email for 4-weeks after the workshop, to help you implement what you learned to engage your customers and prospects with MailChimp and start making some money through this often misused marketing channel.
