Mini-Workshop on crowdfunding with the Chico, CA chapter of the Successful Thinkers Network (a refreshingly low pressure networking group). Super energetic crowd of about 30 small business owners. Dug deep into the topics of “How do I make someone care?” and psychological buying/giving triggers.

Shout out to Mark Holder of the Successful Thinkers Network in Oroville, CA for filming this for me! I’m teaching a mini-workshop there next week (August 26th, 2014) on Unearthing Your Why.

And a huge thanks to crowdfunding pro Kathleen Keagy of Prime Impulse for dropping this knowledge on me.