In this clip from our latest March 2015 CA Roadshow from our workshop at Grist&Toll in Pasadena, Nate goes over the four questions you need to answer in the body of your email to gain a solid response from your intended target. This framework is useful for all small biz owners looking to expand and engage new and prospective clients via email.
Writing is easy. All you do is stare at a blank sheet of paper until drops of blood form on your forehead.
Robert Greene’s 6th Strategy of War States.
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Unconventional B2B Strategy #11 In 1934, Mao Zedong’s Red Army faced annihilation. Encircled by Nationalist forces, they were outnumbered and...
Unconventional B2B Strategy #10 In 1220, the world's wealthiest trading city stood defiant. Located on the Silk Road in modern-day...
Unconventional B2B Strategy #9 Northern China. 316 B.C. The Wei army, 100,000 strong, invaded the state of Qi. Wei’s generals...
Unconventional B2B Strategy #8 In 1588, Philip II of Spain felt righteously invincible. Fueled by fanatical faith, he launched the...
Unconventional B2B Strategy #7 Some companies build belief. Others build excuses. In war, leaders don’t just give orders—they create belief,...
Unconventional B2B Strategy #6 1805. Europe was done with Napoleon’s bullshit. In a few years, the Napoleon had taken over:...
