
Improvisational Marketing
an unfiltered, and (gasp) unedited look into my head when pondering the future of my own small biz. ******************************************* MacGyver – Burn Notice – Man vs Wild – Food 911What am I missing?What story do

an unfiltered, and (gasp) unedited look into my head when pondering the future of my own small biz. ******************************************* MacGyver – Burn Notice – Man vs Wild – Food 911What am I missing?What story do

So I’ve been doing this small biz marketing thing for nearly three years now. Me and my rotating cast of geeks, artists and heavy lifters have helped 67 small business owners with everything from taping

Been preaching it for years now … video, video, video. So we finally produced a video intro for our website. A humungous (sp?) thanks to Ed and Mariellen of Three Moon Bay for producing this clip.

Hmmmm …. so maybe we should change our name to Tiny Biz Triage. According to the WSJ, the government considers a “small business” to be anything less than 500 employees! I’ve always used 25 as

CLIENT: Direct Action Solutions, a shop in San Diego OBJECTIVE: Drive more customers to the store. STRATEGY:Local Search Engine Marketing Leverage Social MediaDevelop an truly easy-to-update / simple-to-purchase eCommerce platform and the results BEFORE less

My name is Rich and I’m Nate Wright’s partner in crime in Small Biz Triage. I met Nate about 5 years ago while we were

Every man has his favorite charcoal, every woman has their favorite lip gloss, every kid their favorite toy, every cop their favorite hand-gun and every

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

CHALLENGE: Bronzer Salon was referred to us by one of our peers from a few years back. A mother and daughter started an airbrush tanning

CHALLENGE: ACT has recently begun re-selling the classroom ModelMaker, but did not have a web platform to showcase the product OR a place for ModelMaker

If your business sells a product, packaging is something you have to seriously consider. In today’s market, companies are investing more and more into creative packaging design, particularly when it comes to special holiday and

There is no such thing in the business world as loyalty, and it has to be earned fair and square. To keep your customers coming back, you need to offer superior product and make it

Imagine that you’re redecorating your house. You head to the hardware store to buy some paint, where you and your friend flick through shades in the catalogue. However, while you like soft apple green, your

Whether you’re new to freelancing or a seasoned veteran, new tools to help you optimize your operations crop up every day. We’ve covered quite a few of these in the past, from Buffer and Hootsuite to

When using e-mail for your business purposes, it can be difficult to understand how to effectively market yourself and portray a professional image. This is especially important in the current market where individuals expect

My name is Rich and I’m Nate Wright’s partner in crime in Small Biz Triage. I met Nate about 5 years ago while we were

Every man has his favorite charcoal, every woman has their favorite lip gloss, every kid their favorite toy, every cop their favorite hand-gun and every

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

CHALLENGE: Bronzer Salon was referred to us by one of our peers from a few years back. A mother and daughter started an airbrush tanning

CHALLENGE: ACT has recently begun re-selling the classroom ModelMaker, but did not have a web platform to showcase the product OR a place for ModelMaker