Unconventional B2B Strategy #11 In 1934, Mao Zedong’s Red Army faced annihilation. Encircled by Nationalist forces, they were outnumbered and outgunned. Instead of fighting a losing battle, Mao led his army on a grueling 6,000-mile
Unconventional B2B Strategy #12 333 B.C. A young king from Greece had just crushed Persia’s forces in Turkey – his first major battle. A shocked Darius III scrambled east towards the safety of his capital
Unconventional B2B Strategy #10 In 1220, the world’s wealthiest trading city stood defiant. Located on the Silk Road in modern-day Uzbekistan, Samarkand, the crown jewel of the Khwarazmian Empire, boasted massive double walls, 110,000 soldiers,
Unconventional B2B Strategy #9 Northern China. 316 B.C. The Wei army, 100,000 strong, invaded the state of Qi. Wei’s generals believed the conquest would be swift. Sun Pin, Qi’s crippled but brilliant strategist, spotted an
Unconventional B2B Strategy #8 In 1588, Philip II of Spain felt righteously invincible. Fueled by fanatical faith, he launched the Spanish Armada—a fleet of 130 massive warships—to crush Elizabeth I and reclaim England for Catholicism.
My name is Rich and I’m Nate Wright’s partner in crime in Small Biz Triage. I met Nate about 5 years ago while we were
Every man has his favorite charcoal, every woman has their favorite lip gloss, every kid their favorite toy, every cop their favorite hand-gun and every
Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just
CHALLENGE: Bronzer Salon was referred to us by one of our peers from a few years back. A mother and daughter started an airbrush tanning
CHALLENGE: ACT has recently begun re-selling the classroom ModelMaker, but did not have a web platform to showcase the product OR a place for ModelMaker
All entrepreneurs and company executives need to be able to talk about the products they are manufacturing and selling. They must be able to engage an audience and convince them that the product they are
During our latest Workshop (in Grass Valley, CA with the Nevada County Online meetup group) Nate discusses the difference between Email versus Social Media as tools and the tactics needed to effectively use them for
Here’s Nate in action at our latest Workshop (in Grass Valley, CA with the Nevada County Online meetup group) discussing the brutal importance of being specific with email subject lines, using a vivid description of
Statistically, small business owners are already at a disadvantage. According to industry studies, only 50% of small businesses remain operational after 5 years. If you factor in the 2008 recession, the number may have to
Our latest Workshop was in Grass Valley, CA with the Nevada County Online meetup group. You see Nate discussing the brutal importance of being specific, and why it matters, in how to identify, attract (and
My name is Rich and I’m Nate Wright’s partner in crime in Small Biz Triage. I met Nate about 5 years ago while we were
Every man has his favorite charcoal, every woman has their favorite lip gloss, every kid their favorite toy, every cop their favorite hand-gun and every
Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just
CHALLENGE: Bronzer Salon was referred to us by one of our peers from a few years back. A mother and daughter started an airbrush tanning
CHALLENGE: ACT has recently begun re-selling the classroom ModelMaker, but did not have a web platform to showcase the product OR a place for ModelMaker
