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Toxic Crusade

Unconventional B2B Strategy #7 Some companies build belief. Others build excuses. In war, leaders don’t just give orders—they create belief, force momentum, and destroy distractions. Robert Greene’s 7th Strategy of War states: ❝ Transform your

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Get Up. Move Faster.

Unconventional B2B Strategy #6 1805. Europe was done with Napoleon’s bullshit. In a few years, the Napoleon had taken over: ALL of Spain, Belgium & the Netherlands HALF of Italy 20% of the German States

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Commanding Freelancers

Unconventional B2B Strategy #5 Robert Greene’s 5th Strategy of War says: “Avoid the snares of groupthink: Command-and-control … Create a chain of command where people do not feel constrained by your influence yet follow your

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Back Yourself Into a Corner

Unconventional B2B Strategy #4 Burn your ships in the harbor! Historians have since debunked this story. It should read, “sink” your ships in the harbor. Here’s the real origin story … In 1519, Spanish conquistador

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A Plan for Chaos

Unconventional B2B Strategy #3 In 2024, industry-shattering dangers surround B2B companies. AI Automation. Economic Policy. Foreign Wars. Labor Strikes. Offshore Talent. Price Gouging. Look to Robert Greene’s 3rd strategy of war for help. “Do not lose

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Popular Post

Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

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Identify your Client Ecosystems

What better way to start off your Cinco de Mayo than by identifying your client ecosystems?! What’s a client ecosystem you ask? Is it demographics or what? This video (from our “Uncensored” Series) will teach

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Popular Post

Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

Read More »