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The 2nd Small Biz Commandment

Commandment 2: Pursue the Human Connection There’s a lot of paranoia flying around currently.  The news has covered it and moved on already, but everyone’s deepest insecurities love to be reminded that the government is

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The 3rd Small Biz Commandment

Commandment 3:  DON’T RUSH The sales funnel confuses more of my clients than even the most complicated WordPress plugin. And I can’t blame them. When I started out, I clearly didn’t get it either. Most

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MailChimp FAQ

What is MailChimp? Simply put, MailChimp is our favorite email newsletter platform.  It has other uses, from announcements to invites, and anytime in between when you might need a slick looking email.  If you are

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The 4th Small Biz Commandment

Commandment 4: Practice Confident Exclusion Whether you’re a small marketing firm, or a fashion magazine, or whatever, your business exists to help people.  Trying to be everything to everybody can make this difficult.  It can

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The 5th Small Biz Commandment

Commandment 5: Don’t Dilute As I search for examples for each of our commandments in action or being broken, I’m beginning to realize that many of these are complimentary. This commandment of “Don’t dilute” could

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Popular Post

Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

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Small Biz Roadshow (CA)

  Agenda (incl. workshops, happy hours, hangs, food, beer, beach) Small Biz Triage is hitting the road again this March, for a California Roadshow. We’ll be running 4 workshops in 3 different cities, meeting with

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Wasted Time In The Workplace

ED. NOTE: This week’s blog post illuminates just how and where your employees are likely to waste their time. To John’s comments I’d like to add that flat rates and hard deadlines keep me productive.

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How To Build Employee Trust

Trust doesn’t happen by default. It takes time and effort to build trust among the employees. It is essential to engage and motivate employees. Moreover the employees will be candid regarding the environment of the office,

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Popular Post

Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

Read More »