Unconventional B2B Strategy #7 Some companies build belief. Others build excuses. In war, leaders don’t just give orders—they create belief, force momentum, and destroy distractions. Robert Greene’s 7th Strategy of War states: ❝ Transform your
Unconventional B2B Strategy #6 1805. Europe was done with Napoleon’s bullshit. In a few years, the Napoleon had taken over: ALL of Spain, Belgium & the Netherlands HALF of Italy 20% of the German States
Unconventional B2B Strategy #5 Robert Greene’s 5th Strategy of War says: “Avoid the snares of groupthink: Command-and-control … Create a chain of command where people do not feel constrained by your influence yet follow your
Unconventional B2B Strategy #4 Burn your ships in the harbor! Historians have since debunked this story. It should read, “sink” your ships in the harbor. Here’s the real origin story … In 1519, Spanish conquistador
Unconventional B2B Strategy #3 In 2024, industry-shattering dangers surround B2B companies. AI Automation. Economic Policy. Foreign Wars. Labor Strikes. Offshore Talent. Price Gouging. Look to Robert Greene’s 3rd strategy of war for help. “Do not lose
My name is Rich and I’m Nate Wright’s partner in crime in Small Biz Triage. I met Nate about 5 years ago while we were
Every man has his favorite charcoal, every woman has their favorite lip gloss, every kid their favorite toy, every cop their favorite hand-gun and every
Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just
CHALLENGE: Bronzer Salon was referred to us by one of our peers from a few years back. A mother and daughter started an airbrush tanning
CHALLENGE: ACT has recently begun re-selling the classroom ModelMaker, but did not have a web platform to showcase the product OR a place for ModelMaker
Not only did we survive 2014, but, dare I say it, we may have even taken steps towards that ever present goal of thriving. How do we measure our success? Like this: Last year we
This small business owner interview comes from Indonesia, home of Tim and Diana. As the founders of KayuConnection, they provide customers worldwide with custom wood furniture from small furniture makers in Indonesia. While this interview
Almost 60% of potential eCommerce customers abandon their shopping cart, according to MarketingSherpa data. Alternatively, Baymard Institute says 68.06% of online buyers abandon their shopping carts. This is the harsh reality of online retail businesses.
Ed. Note – You probably already know that we’re all about the bootstrap here at SBT. Still, we also know that some kingdoms aren’t built from sweat alone, and some ideas require a boost to
When it comes to risk assessment, every business should ensure that they consider and conduct it with the utmost care. Incorrectly assessing the risks that threaten your business could result in you accidentally leaving yourself
My name is Rich and I’m Nate Wright’s partner in crime in Small Biz Triage. I met Nate about 5 years ago while we were
Every man has his favorite charcoal, every woman has their favorite lip gloss, every kid their favorite toy, every cop their favorite hand-gun and every
Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just
CHALLENGE: Bronzer Salon was referred to us by one of our peers from a few years back. A mother and daughter started an airbrush tanning
CHALLENGE: ACT has recently begun re-selling the classroom ModelMaker, but did not have a web platform to showcase the product OR a place for ModelMaker
