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Stop Fighting Fair

July 29, 2022 “According as circumstances are favorable, one should modify one’s plans.” – Sun Tzu- Your email inbox has become a warzone. And when in times of war, wise generals – and marketers – should

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Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

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What the hell, Seth?

Not the first time in my life I’ve been asked that question. In this case, my fictional interrogator is referring no doubt to the recent rash of guest posts that contain references to one of

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Popular Post

Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

Read More »