Improvisational Marketing
an unfiltered, and (gasp) unedited look into my head when pondering the future of my own small biz. ******************************************* MacGyver – Burn Notice – Man vs Wild – Food 911What am I missing?What story do
an unfiltered, and (gasp) unedited look into my head when pondering the future of my own small biz. ******************************************* MacGyver – Burn Notice – Man vs Wild – Food 911What am I missing?What story do
So I’ve been doing this small biz marketing thing for nearly three years now. Me and my rotating cast of geeks, artists and heavy lifters have helped 67 small business owners with everything from taping
Been preaching it for years now … video, video, video. So we finally produced a video intro for our website. A humungous (sp?) thanks to Ed and Mariellen of Three Moon Bay for producing this clip.
Hmmmm …. so maybe we should change our name to Tiny Biz Triage. According to the WSJ, the government considers a “small business” to be anything less than 500 employees! I’ve always used 25 as
CLIENT: Direct Action Solutions, a shop in San Diego OBJECTIVE: Drive more customers to the store. STRATEGY:Local Search Engine Marketing Leverage Social MediaDevelop an truly easy-to-update / simple-to-purchase eCommerce platform and the results BEFORE less
My name is Rich and I’m Nate Wright’s partner in crime in Small Biz Triage. I met Nate about 5 years ago while we were
Every man has his favorite charcoal, every woman has their favorite lip gloss, every kid their favorite toy, every cop their favorite hand-gun and every
Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just
CHALLENGE: Bronzer Salon was referred to us by one of our peers from a few years back. A mother and daughter started an airbrush tanning
CHALLENGE: ACT has recently begun re-selling the classroom ModelMaker, but did not have a web platform to showcase the product OR a place for ModelMaker
Not the first time in my life I’ve been asked that question. In this case, my fictional interrogator is referring no doubt to the recent rash of guest posts that contain references to one of
Email Marketing Unplugged Most small business owners consider email a ‘necessary evil’ however, a small batch of well-crafted emails sent to the right people can catapult your product, service or cause into a whole new
Mini-Workshop on crowdfunding with the Chico, CA chapter of the Successful Thinkers Network (a refreshingly low pressure networking group). Super energetic crowd of about 30 small business owners. Dug deep into the topics of “How
Guest post time! And yes, it does contain Doctor Who references, as per my editorial guidelines. Don’t like it? Don’t read it! But seriously, I’ve got enough folks asking for social media advice, the least
Successful hiring takes the one thing small business owners have none of: time. But, hiring the perfect employee for your business will ultimately save you time because this new team member will share the workload
My name is Rich and I’m Nate Wright’s partner in crime in Small Biz Triage. I met Nate about 5 years ago while we were
Every man has his favorite charcoal, every woman has their favorite lip gloss, every kid their favorite toy, every cop their favorite hand-gun and every
Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just
CHALLENGE: Bronzer Salon was referred to us by one of our peers from a few years back. A mother and daughter started an airbrush tanning
CHALLENGE: ACT has recently begun re-selling the classroom ModelMaker, but did not have a web platform to showcase the product OR a place for ModelMaker