Making First Contact with an Influencer
Yesterday I shared a case study that outlined how to find your small business’ influencers. For this post, I’m going to dig into how to distill your list into action-able pieces, with some tactics for
Yesterday I shared a case study that outlined how to find your small business’ influencers. For this post, I’m going to dig into how to distill your list into action-able pieces, with some tactics for
In the last post I outlined what and influencer is, who mine were, and how to take the first steps in finding your influencers. For this article, let’s dive into the actual tactics I use to
In the last post I outlined some basic tactic for injecting humanity back into your business. If you are anything like me, when you saw the list of sales tactics, you likely chose “Get someone
“Interact first. Sell Second” – Seth Godin I preach that line again and again and again to my interns. Constantly I find myself telling my clients repeatedly, “just stop trying to sell to them”. And finally,
Widget Logic is a great way to selectively choose which widgets appear on which pages. Very helpful for non-profits with sponsors whose contract is limited to certain services. Here’s a screenshot of Widget Logic being
My name is Rich and I’m Nate Wright’s partner in crime in Small Biz Triage. I met Nate about 5 years ago while we were
Every man has his favorite charcoal, every woman has their favorite lip gloss, every kid their favorite toy, every cop their favorite hand-gun and every
Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just
CHALLENGE: Bronzer Salon was referred to us by one of our peers from a few years back. A mother and daughter started an airbrush tanning
CHALLENGE: ACT has recently begun re-selling the classroom ModelMaker, but did not have a web platform to showcase the product OR a place for ModelMaker
What: Mini-Workshop (20-minutes) When: August 26th, 2014 – 12PM-1PM Where: Bird Street Cafe, 2025 Bird St, Oroville, CA 95965 Cost: Free In 2010 Simon Sinek exploded on the speaking circuit with his book Start with Why. His TED talk
In 2004, Andy Keller, now ChicoBag president, took a trip to his local landfill after spending the day landscaping his backyard. He was horrified by what he saw. Single-use bags were visually the dominant article
This is Part Two of our freakishly awesome interview with En Lammers. Read Part One to catch up About Damn Time Nate: When you look back at your entire career—not just specific to the current
We owe a debt of gratitude to En Lammers for the following conversation with Nate. Want to find out how you can create the job you want? En knows how. Want to learn the philosophy
Ed. Note: This guest post comes from Tina Hamilton, aka Tina The Scribe. Tina took our guest post guidelines to heart, particularly the bit about Doctor Who references. Thanks, Tina! -Seth Branching out on a
My name is Rich and I’m Nate Wright’s partner in crime in Small Biz Triage. I met Nate about 5 years ago while we were
Every man has his favorite charcoal, every woman has their favorite lip gloss, every kid their favorite toy, every cop their favorite hand-gun and every
Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just
CHALLENGE: Bronzer Salon was referred to us by one of our peers from a few years back. A mother and daughter started an airbrush tanning
CHALLENGE: ACT has recently begun re-selling the classroom ModelMaker, but did not have a web platform to showcase the product OR a place for ModelMaker