
"Caving it up" in the Digital Age
Nate rambles here regarding how human interaction has changed. From starting in caves where social behavior was learned and commonplace – to the act of “caving it up”, leading to the slow erosion of our

Nate rambles here regarding how human interaction has changed. From starting in caves where social behavior was learned and commonplace – to the act of “caving it up”, leading to the slow erosion of our

I’m always a fan of the super human approach to doing business. And who doesn’t like to get reminded that someone out there appreciates their business? Here at SBT, our take on this usually involves

Here’s Nate at our last Workshop (in Grass Valley, CA with the Nevada County Online meetup group) discussing the importance of tempo with your newsletters to keep your customers engaged. HUGE thank you to Doug

In our latest Workshop (in Grass Valley, CA with the Nevada County Online meetup group) Nate breaks down how to create a good cold email or newsletter framework. Email is important in how you can

Here’s a peek from our latest Workshop (in Grass Valley, CA with the Nevada County Online meetup group) where Nate discusses how you can approach key influencers in your industry with humility in order to connect

My name is Rich and I’m Nate Wright’s partner in crime in Small Biz Triage. I met Nate about 5 years ago while we were

Every man has his favorite charcoal, every woman has their favorite lip gloss, every kid their favorite toy, every cop their favorite hand-gun and every

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

CHALLENGE: Bronzer Salon was referred to us by one of our peers from a few years back. A mother and daughter started an airbrush tanning

CHALLENGE: ACT has recently begun re-selling the classroom ModelMaker, but did not have a web platform to showcase the product OR a place for ModelMaker

Unconventional B2B Strategy #7 Some companies build belief. Others build excuses. In war, leaders don’t just give orders—they create belief, force momentum, and destroy distractions. Robert Greene’s 7th Strategy of War states: ❝ Transform your

Unconventional B2B Strategy #6 1805. Europe was done with Napoleon’s bullshit. In a few years, the Napoleon had taken over: ALL of Spain, Belgium & the Netherlands HALF of Italy 20% of the German States

Unconventional B2B Strategy #5 Robert Greene’s 5th Strategy of War says: “Avoid the snares of groupthink: Command-and-control … Create a chain of command where people do not feel constrained by your influence yet follow your

Unconventional B2B Strategy #4 Burn your ships in the harbor! Historians have since debunked this story. It should read, “sink” your ships in the harbor. Here’s the real origin story … In 1519, Spanish conquistador

Unconventional B2B Strategy #3 In 2024, industry-shattering dangers surround B2B companies. AI Automation. Economic Policy. Foreign Wars. Labor Strikes. Offshore Talent. Price Gouging. Look to Robert Greene’s 3rd strategy of war for help. “Do not lose

My name is Rich and I’m Nate Wright’s partner in crime in Small Biz Triage. I met Nate about 5 years ago while we were

Every man has his favorite charcoal, every woman has their favorite lip gloss, every kid their favorite toy, every cop their favorite hand-gun and every

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

CHALLENGE: Bronzer Salon was referred to us by one of our peers from a few years back. A mother and daughter started an airbrush tanning

CHALLENGE: ACT has recently begun re-selling the classroom ModelMaker, but did not have a web platform to showcase the product OR a place for ModelMaker