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Case Study: Seth In The Flesh

Some of you readers may already know me. Marketing initiate by day, and just another fella tweeting about poetry by night, I’m Seth. A little over a year ago I was an intern for TheFilmSchool.

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Case Study: Interns @ TheFilmSchool

TheFilmSchool is one of our long-standing NPO clients that is a continual delight and challenge to work with. Over a year ago the amount of course offerings doubled, increasing the marketing workload accordingly. Like everyone

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Productivity – Reader Questions

Today’s question is a two-parter. 1. How do I generate shortened URLs for Twitter? 2. How to I move from tab to tab on Google Chrome without using my mouse? All that work just kills

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Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

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Don't Borrow; Sell

Editor’s Note: This is a continuation of Chapter II, so if you’re not caught up, do it here, or read all of our published excerpts from our work in progress here. In the last excerpt,

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Worth the wait …

So something new happened today. My daughter hugged me, and on the way to her school bus looked back and said, “bye dad. luvya.” To date, it stands as one of the proudest moments of

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How To Start Your Business The Wright Way

Editor’s Note: The following is an excerpt from the second chapter of our book in progress.  As usual, you won’t see the whole chapter (tentatively titled: Trim Down To Start Up) here, because we want

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Interview with Paul DeJoe of Ecquire

Apologies for the delay to those few who eagerly await excerpts from our book each week.  This interview with Paul DeJoe of Ecquire, part of our series of small business owner interviews, is worth the

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Popular Post

Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

Read More »