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Strategic Retreat

Unconventional B2B Strategy #11 In 1934, Mao Zedong’s Red Army faced annihilation. Encircled by Nationalist forces, they were outnumbered and outgunned. Instead of fighting a losing battle, Mao led his army on a grueling 6,000-mile

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Lose to Win

Unconventional B2B Strategy #12 333 B.C. A young king from Greece had just crushed Persia’s forces in Turkey – his first major battle. A shocked Darius III scrambled east towards the safety of his capital

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Weaponize Anxiety

Unconventional B2B Strategy #10 In 1220, the world’s wealthiest trading city stood defiant. Located on the Silk Road in modern-day Uzbekistan, Samarkand, the crown jewel of the Khwarazmian Empire, boasted massive double walls, 110,000 soldiers,

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Arrogance Kills

Unconventional B2B Strategy #9 Northern China. 316 B.C. The Wei army, 100,000 strong, invaded the state of Qi. Wei’s generals believed the conquest would be swift. Sun Pin, Qi’s crippled but brilliant strategist, spotted an

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Leveraging Limitations

Unconventional B2B Strategy #8 In 1588, Philip II of Spain felt righteously invincible. Fueled by fanatical faith, he launched the Spanish Armada—a fleet of 130 massive warships—to crush Elizabeth I and reclaim England for Catholicism.

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Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

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Buffer and Hootsuite

 The 10th installment of  our “Preach what we Practice” series where we’ll give fellow small business owners a back-stage pass to how we do business. This week we’re covering Buffer and HootSuite. – Seth –

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Testimonial: Galen Sanford

Having collaborated with Nate on a number of projects, I’m consistently impressed by his energy, marketing creativity and his 100% buy-in to his clients’ success. When you hire Nate you get a partner who works

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Social Media Marketing: You're Doing It Wrong

 The 9th installment of our new blog series, “Preach what we Practice” where we’ll give fellow small business owners a back-stage pass to how we do business. This week and next we’re in ‘debunking-mode’. –

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Joomla vs Wordpress vs Drupal

Content Management System Roulette Recently, I stumbled across this helpful article, detailing the differences between Joomla, Wordpress, and Drupal, the big three when it comes to content management systems (CMS).  If you’re wondering which CMS

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Popular Post

Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

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