Blog

The Future of Fridrich

Nate jams with SBT co-founder and jazzy dude Eric Fridrich, a fellow member of the single dad mafia of Seattle in the late ’00s, early ’10s. Highlights: Eric drops the call – recovers gracefully A

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The Truth According to Angela True

Angela True, a writer based out of the GORGEOUS Puget Sound region shares her story of earth shattering loss, travel, healing, and furniture with Nate. No highlights this time – this story is heavy, but

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My Three Words – 2018 Edition

My Three Words is an annual tradition started by unapologetically human marketing phenom Chris Brogan. Why three words? It’s way more effective – and easier to remember – than a long list of likely to be forgotten resolutions.

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Genuinely Curious

“This is just stupid!” I roared from inside my boss’ windowless office. Thankfully no windows meant good acoustics for rage-Nate. Debra, my boisterous, blond boss had been trying to teach me the lost art of cold

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Popular Post

Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

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The 2nd Small Biz Commandment

Commandment 2: Pursue the Human Connection There’s a lot of paranoia flying around currently.  The news has covered it and moved on already, but everyone’s deepest insecurities love to be reminded that the government is

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The 3rd Small Biz Commandment

Commandment 3:  DON’T RUSH The sales funnel confuses more of my clients than even the most complicated WordPress plugin. And I can’t blame them. When I started out, I clearly didn’t get it either. Most

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MailChimp FAQ

What is MailChimp? Simply put, MailChimp is our favorite email newsletter platform.  It has other uses, from announcements to invites, and anytime in between when you might need a slick looking email.  If you are

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The 4th Small Biz Commandment

Commandment 4: Practice Confident Exclusion Whether you’re a small marketing firm, or a fashion magazine, or whatever, your business exists to help people.  Trying to be everything to everybody can make this difficult.  It can

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The 5th Small Biz Commandment

Commandment 5: Don’t Dilute As I search for examples for each of our commandments in action or being broken, I’m beginning to realize that many of these are complimentary. This commandment of “Don’t dilute” could

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Popular Post

Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

Read More »