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Don't Borrow; Sell

Editor’s Note: This is a continuation of Chapter II, so if you’re not caught up, do it here, or read all of our published excerpts from our work in progress here. In the last excerpt,

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Worth the wait …

So something new happened today. My daughter hugged me, and on the way to her school bus looked back and said, “bye dad. luvya.” To date, it stands as one of the proudest moments of

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How To Start Your Business The Wright Way

Editor’s Note: The following is an excerpt from the second chapter of our book in progress.  As usual, you won’t see the whole chapter (tentatively titled: Trim Down To Start Up) here, because we want

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Interview with Paul DeJoe of Ecquire

Apologies for the delay to those few who eagerly await excerpts from our book each week.  This interview with Paul DeJoe of Ecquire, part of our series of small business owner interviews, is worth the

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Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

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Survival is Dangerous

Unconventional B2B Strategy #2   Robert Greene’s 2nd strategy of war instructs, “Strategy is not a question of learning a series of moves or ideas to follow like a recipe; victory has no magic formula

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Tug of War

I’ve been off my game for a bit – well, five-months to be specific. And as I fall back into the comfort of the fall school and work routine, my subconscious has been slooowly untangling the

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Know Your Enemy

Publishing Date: August 1, 2022 “The opportunity of defeating the enemy is provided by the enemy himself.”– Sun Tzu – When you hear the words’ enemy or competitor, your brain will probably jump to the

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Check Your Biases

The Art Of War Of The Inbox Principle #4 Check Your Biases Publishing Date: August 1, 2022 I read books, study human biases, and even have a copy of “Psychology of Human Misjudgement” by Charlie

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Popular Post

Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

Read More »