Blog

Improvisational Marketing

an unfiltered, and (gasp) unedited look into my head when pondering the future of my own small biz. ******************************************* MacGyver – Burn Notice – Man vs Wild – Food 911What am I missing?What story do

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Practicing what We Preach

Been preaching it for years now … video, video, video. So we finally produced a video intro for our website. A humungous (sp?) thanks to Ed and Mariellen of Three Moon Bay for producing this clip.

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500 Employees or Less = Small Biz

Hmmmm …. so maybe we should change our name to Tiny Biz Triage.  According to the WSJ, the government considers a “small business” to be anything less than 500 employees!  I’ve always used 25 as

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Direct Action Solutions – Explosive Success

CLIENT:  Direct Action Solutions, a shop in San Diego OBJECTIVE: Drive more customers to the store.   STRATEGY:Local Search Engine Marketing Leverage Social MediaDevelop an truly easy-to-update / simple-to-purchase eCommerce platform   and the results BEFORE less

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Popular Post

Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

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Survival is Dangerous

Unconventional B2B Strategy #2   Robert Greene’s 2nd strategy of war instructs, “Strategy is not a question of learning a series of moves or ideas to follow like a recipe; victory has no magic formula

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Tug of War

I’ve been off my game for a bit – well, five-months to be specific. And as I fall back into the comfort of the fall school and work routine, my subconscious has been slooowly untangling the

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Know Your Enemy

Publishing Date: August 1, 2022 “The opportunity of defeating the enemy is provided by the enemy himself.”– Sun Tzu – When you hear the words’ enemy or competitor, your brain will probably jump to the

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Check Your Biases

The Art Of War Of The Inbox Principle #4 Check Your Biases Publishing Date: August 1, 2022 I read books, study human biases, and even have a copy of “Psychology of Human Misjudgement” by Charlie

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Popular Post

Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

Read More »