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How to Build a Loyal Customer Base

A recent article by American business magazine Forbes highlighted how “Attracting new customers will cost your company 5 times more than keeping an existing customer”. Consequently, it is pivotal that small businesses can establish and

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Cheap Ways to Start A Business

This week’s guest post is a good follow up to last week’s. You ready to be your own boss? Here’s what Hannah Corbett has to say about it. For SBT’s perspective and passionate rebuttal, see also

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Are You Ready To Be Your Own Boss?

This week’s guest post comes with a slick infographic. While the infographic is a fun way to self-assess your own motivation as a business owner, I know serious business owners aren’t going to let an

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Popular Post

Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

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The 6th Small Biz Commandment

We use these as a compass to make sure we are taking our clients (and our company) in the right direction. Inevitably we slip up and break a commandment and pay the price in sanity,

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Twitter, Donuts and Partnerships

When I first moved to Chico, I was still reeling from the anti-social passive aggressive brainwashing, also known as *living in Seattle for six years*. So in true I don’t like humans, so I’ll hide

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Greetings from Texas

In which the team rocks a convention booth, wears a cowboy hat in (debatable) style, and talks to a ridiculous amount of awesome people. This past week has been a lot like camping:  Intense.  Running

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Popular Post

Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

Read More »