
Case Study: Efficiency @ TheFilmSchool – Part One
The bottom line with efficiency is, well, the bottom line. How do you get the best value out of your work? There are a wealth of options when it comes to free or premium versions

The bottom line with efficiency is, well, the bottom line. How do you get the best value out of your work? There are a wealth of options when it comes to free or premium versions

Is event promotion tricky? The key is to use all the techniques at your disposal. In this post, we’ll go over the usual suspects, but you never know when you’ll need to reach into your

Some of you readers may already know me. Marketing initiate by day, and just another fella tweeting about poetry by night, I’m Seth. A little over a year ago I was an intern for TheFilmSchool.

TheFilmSchool is one of our long-standing NPO clients that is a continual delight and challenge to work with. Over a year ago the amount of course offerings doubled, increasing the marketing workload accordingly. Like everyone

Today’s question is a two-parter. 1. How do I generate shortened URLs for Twitter? 2. How to I move from tab to tab on Google Chrome without using my mouse? All that work just kills

My name is Rich and I’m Nate Wright’s partner in crime in Small Biz Triage. I met Nate about 5 years ago while we were

Every man has his favorite charcoal, every woman has their favorite lip gloss, every kid their favorite toy, every cop their favorite hand-gun and every

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

CHALLENGE: Bronzer Salon was referred to us by one of our peers from a few years back. A mother and daughter started an airbrush tanning

CHALLENGE: ACT has recently begun re-selling the classroom ModelMaker, but did not have a web platform to showcase the product OR a place for ModelMaker

Feast your brain on this excellent panel featuring Brian Clark, Doug Pray, and John Jacobsen. The panel includes: Brian Clark – Founder of Copyblogger Media, and Editor in Chief for Entreproducer.com. Brian is considered

Episode 2: Storytelling, Marketing & Modern Media RSVP for the live broadcast of the second edition of The MindFire Chats. Thu, Jan 31, 8:00 PM EST – 9:00 PM EST “marketing is a story” – Seth

Seems like a good deal, right? 1,000 Twitter Followers for $9.95 is indeed a bargain. Short answer – don’t do it. Buying followers is like buying an outdated mailing list. Small biz owners are in

So I dove into FollowFridayHelper about 20 minutes ago and was met with this: They have “FollowFridayHelper has been Shut Down for Good” – <sniffle><sniffle>. This was a dreadfully simple, and ridiculously effective bit of

Last night I “incorporated” Small Biz Triage with the Washington Office of the Secretary of State. Now we (meaning me and community management extraordinaire Seth Rasmussen) will be one of these effective January 1st, 2013:

My name is Rich and I’m Nate Wright’s partner in crime in Small Biz Triage. I met Nate about 5 years ago while we were

Every man has his favorite charcoal, every woman has their favorite lip gloss, every kid their favorite toy, every cop their favorite hand-gun and every

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

CHALLENGE: Bronzer Salon was referred to us by one of our peers from a few years back. A mother and daughter started an airbrush tanning

CHALLENGE: ACT has recently begun re-selling the classroom ModelMaker, but did not have a web platform to showcase the product OR a place for ModelMaker