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Survival is Dangerous

Unconventional B2B Strategy #2   Robert Greene’s 2nd strategy of war instructs, “Strategy is not a question of learning a series of moves or ideas to follow like a recipe; victory has no magic formula

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Tug of War

I’ve been off my game for a bit – well, five-months to be specific. And as I fall back into the comfort of the fall school and work routine, my subconscious has been slooowly untangling the

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Know Your Enemy

Publishing Date: August 1, 2022 “The opportunity of defeating the enemy is provided by the enemy himself.”– Sun Tzu – When you hear the words’ enemy or competitor, your brain will probably jump to the

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Check Your Biases

The Art Of War Of The Inbox Principle #4 Check Your Biases Publishing Date: August 1, 2022 I read books, study human biases, and even have a copy of “Psychology of Human Misjudgement” by Charlie

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Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

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Irvines Images – Gone Viral

One of my clients, Irvines Images, just had a photo they submitted to a popular Facebook Page go viral today.  Check out these stats! (Oh, and the picture is pretty cool too).     Lesson

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Goodbye @ThatsNotWright

The Sordid Business of Deleting a Twitter Account Sniffle, Sniffle. After weeks and weeks of deliberation (seriously), I’ve finally decided to nuke my @ThatsNotWright on Twitter. May not seem a big deal. I mean, people

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Looking for Heroes

This week, I re-read one of my favorite blogs about what it really means to be a small biz owner: Why Everyone Hopes You’ll Be Their Hero by Robert Bruce. The short but powerful piece has guided many of

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Camus for the Small Biz Owner

“The only way to deal with an un-free world is to become so absolutely free that your very existence is an act of rebellion.” – Albert Camus Been really digging the work of Albert Camus

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Popular Post

Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

Read More »