
Improvisational Marketing
an unfiltered, and (gasp) unedited look into my head when pondering the future of my own small biz. ******************************************* MacGyver – Burn Notice – Man vs Wild – Food 911What am I missing?What story do

an unfiltered, and (gasp) unedited look into my head when pondering the future of my own small biz. ******************************************* MacGyver – Burn Notice – Man vs Wild – Food 911What am I missing?What story do

So I’ve been doing this small biz marketing thing for nearly three years now. Me and my rotating cast of geeks, artists and heavy lifters have helped 67 small business owners with everything from taping

Been preaching it for years now … video, video, video. So we finally produced a video intro for our website. A humungous (sp?) thanks to Ed and Mariellen of Three Moon Bay for producing this clip.

Hmmmm …. so maybe we should change our name to Tiny Biz Triage. According to the WSJ, the government considers a “small business” to be anything less than 500 employees! I’ve always used 25 as

CLIENT: Direct Action Solutions, a shop in San Diego OBJECTIVE: Drive more customers to the store. STRATEGY:Local Search Engine Marketing Leverage Social MediaDevelop an truly easy-to-update / simple-to-purchase eCommerce platform and the results BEFORE less

My name is Rich and I’m Nate Wright’s partner in crime in Small Biz Triage. I met Nate about 5 years ago while we were

Every man has his favorite charcoal, every woman has their favorite lip gloss, every kid their favorite toy, every cop their favorite hand-gun and every

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

CHALLENGE: Bronzer Salon was referred to us by one of our peers from a few years back. A mother and daughter started an airbrush tanning

CHALLENGE: ACT has recently begun re-selling the classroom ModelMaker, but did not have a web platform to showcase the product OR a place for ModelMaker

Weekly Wrap for Small Biz Owners It’s Wednesday … and time for a new wrinkle to my content marketing strategy – heh, heh. Sorry, can’t help chuckling. I don’t have a content marketing strategy <gasp>.

One of my clients, Irvines Images, just had a photo they submitted to a popular Facebook Page go viral today. Check out these stats! (Oh, and the picture is pretty cool too). Lesson

The Sordid Business of Deleting a Twitter Account Sniffle, Sniffle. After weeks and weeks of deliberation (seriously), I’ve finally decided to nuke my @ThatsNotWright on Twitter. May not seem a big deal. I mean, people

This week, I re-read one of my favorite blogs about what it really means to be a small biz owner: Why Everyone Hopes You’ll Be Their Hero by Robert Bruce. The short but powerful piece has guided many of

“The only way to deal with an un-free world is to become so absolutely free that your very existence is an act of rebellion.” – Albert Camus Been really digging the work of Albert Camus

My name is Rich and I’m Nate Wright’s partner in crime in Small Biz Triage. I met Nate about 5 years ago while we were

Every man has his favorite charcoal, every woman has their favorite lip gloss, every kid their favorite toy, every cop their favorite hand-gun and every

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

CHALLENGE: Bronzer Salon was referred to us by one of our peers from a few years back. A mother and daughter started an airbrush tanning

CHALLENGE: ACT has recently begun re-selling the classroom ModelMaker, but did not have a web platform to showcase the product OR a place for ModelMaker