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How to Build a Loyal Customer Base

A recent article by American business magazine Forbes highlighted how “Attracting new customers will cost your company 5 times more than keeping an existing customer”. Consequently, it is pivotal that small businesses can establish and

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Cheap Ways to Start A Business

This week’s guest post is a good follow up to last week’s. You ready to be your own boss? Here’s what Hannah Corbett has to say about it. For SBT’s perspective and passionate rebuttal, see also

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Are You Ready To Be Your Own Boss?

This week’s guest post comes with a slick infographic. While the infographic is a fun way to self-assess your own motivation as a business owner, I know serious business owners aren’t going to let an

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Popular Post

Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

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Christmas Come Early

… well not really, but it does feel damn good to see this before diving into a culinary orgy. Traffic volume and quality is up. Mobile usage has doubled, and bounce rate went from 88%

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Enjoy the Little Things

The True Meaning of 1,000 and where the mysterious Rule #32 comes in. So I hit 1,000 followers on Twitter today. Hold on a sec, and let me try that again.   I HIT 1,000

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What Page of Google Am I On?

WhatPageOfSearchAmIOn is one of my favorite tools of marketing geekery.  I stumbled across  it earlier this year when recording a client’s starting search ranking for an Search Engine Marketing (SEM) Campaign. Hitting the #1 spot

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Popular Post

Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

Read More »