Blog

Survival is Dangerous

Unconventional B2B Strategy #2   Robert Greene’s 2nd strategy of war instructs, “Strategy is not a question of learning a series of moves or ideas to follow like a recipe; victory has no magic formula

Read More »

Tug of War

I’ve been off my game for a bit – well, five-months to be specific. And as I fall back into the comfort of the fall school and work routine, my subconscious has been slooowly untangling the

Read More »

Know Your Enemy

Publishing Date: August 1, 2022 “The opportunity of defeating the enemy is provided by the enemy himself.”– Sun Tzu – When you hear the words’ enemy or competitor, your brain will probably jump to the

Read More »

Check Your Biases

The Art Of War Of The Inbox Principle #4 Check Your Biases Publishing Date: August 1, 2022 I read books, study human biases, and even have a copy of “Psychology of Human Misjudgement” by Charlie

Read More »

Popular Post

Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

Read More »

Christmas Come Early

… well not really, but it does feel damn good to see this before diving into a culinary orgy. Traffic volume and quality is up. Mobile usage has doubled, and bounce rate went from 88%

Read More »

Enjoy the Little Things

The True Meaning of 1,000 and where the mysterious Rule #32 comes in. So I hit 1,000 followers on Twitter today. Hold on a sec, and let me try that again.   I HIT 1,000

Read More »

What Page of Google Am I On?

WhatPageOfSearchAmIOn is one of my favorite tools of marketing geekery.  I stumbled across  it earlier this year when recording a client’s starting search ranking for an Search Engine Marketing (SEM) Campaign. Hitting the #1 spot

Read More »

Popular Post

Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

Read More »