Read Part One Here So you need to fire a client. In full disclosure, I’ve failed as many times as I’ve succeeded in this particular department. Dealing with human beings can be a messy business,
One of my best friends – John Broderson a.k.a. Johnny B – died this week. He was Small Biz Triage’s first hire. Copywriting, video production, canvassing, event marketing, etc… Johnny could do f-ing anything. Hell,
I’ve had to fire a handful of clients since I’ve been in business. It is a very necessary, and potentially dangerous chore that most small biz owners ignore. Part 1 of this blog will cover
Just got the expiration, will not renew notice from GoDaddy for SAVORTHESOUND.COM. So I got to thinking about the humble beginnings of my business, dug deep into my email, and found the thread below. That
Why? Because I haven’t updated it in FOUR MONTHS. And the last two blogs were ATROCIOUS. Suppose I could pull that post down, or pull the blog down completely. Transparency is necessary and often embarrassing. And
My name is Rich and I’m Nate Wright’s partner in crime in Small Biz Triage. I met Nate about 5 years ago while we were
Every man has his favorite charcoal, every woman has their favorite lip gloss, every kid their favorite toy, every cop their favorite hand-gun and every
Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just
CHALLENGE: Bronzer Salon was referred to us by one of our peers from a few years back. A mother and daughter started an airbrush tanning
CHALLENGE: ACT has recently begun re-selling the classroom ModelMaker, but did not have a web platform to showcase the product OR a place for ModelMaker
Yesterday I shared a case study that outlined how to find your small business’ influencers. For this post, I’m going to dig into how to distill your list into action-able pieces, with some tactics for
In the last post I outlined what and influencer is, who mine were, and how to take the first steps in finding your influencers. For this article, let’s dive into the actual tactics I use to
In the last post I outlined some basic tactic for injecting humanity back into your business. If you are anything like me, when you saw the list of sales tactics, you likely chose “Get someone
“Interact first. Sell Second” – Seth Godin I preach that line again and again and again to my interns. Constantly I find myself telling my clients repeatedly, “just stop trying to sell to them”. And finally,
Widget Logic is a great way to selectively choose which widgets appear on which pages. Very helpful for non-profits with sponsors whose contract is limited to certain services. Here’s a screenshot of Widget Logic being
My name is Rich and I’m Nate Wright’s partner in crime in Small Biz Triage. I met Nate about 5 years ago while we were
Every man has his favorite charcoal, every woman has their favorite lip gloss, every kid their favorite toy, every cop their favorite hand-gun and every
Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just
CHALLENGE: Bronzer Salon was referred to us by one of our peers from a few years back. A mother and daughter started an airbrush tanning
CHALLENGE: ACT has recently begun re-selling the classroom ModelMaker, but did not have a web platform to showcase the product OR a place for ModelMaker
