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The 2nd Small Biz Commandment

Commandment 2: Pursue the Human Connection There’s a lot of paranoia flying around currently.  The news has covered it and moved on already, but everyone’s deepest insecurities love to be reminded that the government is

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The 3rd Small Biz Commandment

Commandment 3:  DON’T RUSH The sales funnel confuses more of my clients than even the most complicated WordPress plugin. And I can’t blame them. When I started out, I clearly didn’t get it either. Most

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MailChimp FAQ

What is MailChimp? Simply put, MailChimp is our favorite email newsletter platform.  It has other uses, from announcements to invites, and anytime in between when you might need a slick looking email.  If you are

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The 4th Small Biz Commandment

Commandment 4: Practice Confident Exclusion Whether you’re a small marketing firm, or a fashion magazine, or whatever, your business exists to help people.  Trying to be everything to everybody can make this difficult.  It can

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The 5th Small Biz Commandment

Commandment 5: Don’t Dilute As I search for examples for each of our commandments in action or being broken, I’m beginning to realize that many of these are complimentary. This commandment of “Don’t dilute” could

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Popular Post

Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

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New York City "Corporate Retreat"

an open letter the family, a.k.a. the 1099 Mafia a.k.a. those people   Hey guys (and gal), You all have your own kingdoms you’re building.  You all work your asses off.  You all have helped

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A "Stock Market" for Local Businesses

This is a fascinating video that discusses the stock market vs. the local market.   TOPICS: Incisive (and humorous) history of the stock market Legal loopholes in the current SEC regulations Kickstarter Kiva IndieGoGo Co-ops advance

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My First Business Expense

I’m still packing up all of my stuff for the big move and came across this receipt.  Took me awhile to remember why I held onto it for so long, then I realized – it

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Popular Post

Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

Read More »