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The 2nd Small Biz Commandment

Commandment 2: Pursue the Human Connection There’s a lot of paranoia flying around currently.  The news has covered it and moved on already, but everyone’s

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The 3rd Small Biz Commandment

Commandment 3:  DON’T RUSH The sales funnel confuses more of my clients than even the most complicated WordPress plugin. And I can’t blame them. When

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MailChimp FAQ

What is MailChimp? Simply put, MailChimp is our favorite email newsletter platform.  It has other uses, from announcements to invites, and anytime in between when

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The 4th Small Biz Commandment

Commandment 4: Practice Confident Exclusion Whether you’re a small marketing firm, or a fashion magazine, or whatever, your business exists to help people.  Trying to

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Popular Post

Tug of War

I’ve been off my game for a bit – well, five-months to be specific. And as I fall back into the comfort of the fall school

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Know Your Enemy

Publishing Date: August 1, 2022 “The opportunity of defeating the enemy is provided by the enemy himself.”– Sun Tzu – When you hear the words’

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Check Your Biases

The Art Of War Of The Inbox Principle #4 Check Your Biases Publishing Date: August 1, 2022 I read books, study human biases, and even

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