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How to Fire a Client: Part 2

Read Part One Here So you need to fire a client. In full disclosure, I’ve failed as many times as I’ve succeeded in this particular department.  Dealing with human beings can be a messy business,

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RIP: Johnny B

One of my best friends – John Broderson a.k.a. Johnny B – died this week. He was Small Biz Triage’s first hire. Copywriting, video production, canvassing, event marketing, etc… Johnny could do f-ing anything. Hell,

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How to Fire a Client: Part 1

I’ve had to fire a handful of clients since I’ve been in business.  It is a very necessary, and potentially dangerous chore that most small biz owners ignore. Part 1 of this blog will cover

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Beer & Smokes, humble beginnings

Just got the expiration, will not renew notice from GoDaddy for SAVORTHESOUND.COM. So I got to thinking about the humble beginnings of my business, dug deep into my email, and found the thread below.  That

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Why my blog sucks?

Why? Because I haven’t updated it in FOUR MONTHS. And the last two blogs were ATROCIOUS.  Suppose I could pull that post down, or pull the blog down completely.  Transparency is necessary and often embarrassing.  And

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Popular Post

Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

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The Split Attention Strategy

Unconventional B2B Strategy #17 1775. Boston lay in the grip of the world’s mightiest empire. British authority seemed absolute. Most colonists still proudly called themselves British subjects. Revolution? Unthinkable. But Samuel Adams saw something others

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The Gen Z General

Unconventional B2B Strategy #16 216 BC. Rome was bleeding. North African general Hannibal Barca just obliterated 50,000 Roman soldiers at Cannae—the worst defeat in Roman history. For 15 long years, Hannibal could not be stopped.

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Control the Dynamic

Unconventional B2B Strategy #15 1941. North Africa. General Wavell finally gained the upper hand against the Germans. The British general had more soldiers, more weapons, more tanks, more supplies, and a heavily fortified position. There

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The Blitz

Unconventional B2B Strategy #14 1818. South Africa. The 12,000-strong Ndwandwe army emerges from the morning mist. Shaka waits with his Zulu army half the size. If Shaka loses here, the Zulu could face extinction. The

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Ethical Espionage

Unconventional B2B Strategy #13 1942. Lisbon. Juan Pujol writes another coded message for the Nazis. English troop movements. Air defenses. Supply routes. At least, that’s what the Germans believe. In reality, Pujol has never stepped

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Popular Post

Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

Read More »