Converted thousands of passive investors into active, vocal supporters of a new biopharmaceutical company. Built and launched an ongoing email campaign (~3 years) to drive a 100K+ list of passive North America investors to a landing page then subsequently opt-in to a newsletter. The buzz generated from the synergistic efforts accelerated the company’s ability to go publicinternationally (CSXN and NASDAQ).
CASE STUDY TITLE: Fractional CMO Team for Wholesale B2B Outreach
CASE STUDY DESCRIPTION / RESULTS: Built out the B2B / wholesale arm of a formerly direct-to-consumer manufacturer of plumbing fixtures. Engineered, executed and optimized a campaign to drive conversations with hundreds of architects, project managers and builders across the US. In addition to digital marketing (LinkedIn Outreach, LinkedIn Ads, Cold Email, Newsletters and Video Marketing), B2B Bandits planned and produced two in-person events for architects and builders in California - one of which sold out.