5 Lessons from Real Checkout Lanes to Apply in Your eCommerce Checkout Process

Almost 60% of potential eCommerce customers abandon their shopping cart, according to MarketingSherpa data. Alternatively, Baymard Institute says 68.06% of online buyers abandon their shopping carts. This is the harsh reality of online retail businesses. In contrast, shoppers in brick and mortar stores hardly abandon their carts. So why do online buyers abandon their shopping […]