To be clear, I’m not a web designer. I’m not a web developer. I’m just a marketing guy who has broken my WordPress site … well … a LOT. Over the years and countless late
Here’s a checklist Jason Fried (from 37 Signals) wrote for reviewing a design. It popped up on my Basecamp to-do’s that I needed to review the design for SmallBizTriage.com, so I figured I’d do it
I caught myself re-using the ice cream flavors metaphor AGAIN when talking to one of my clients, so I thought I’d ask myself that same question: If conversation is ice cream, what’s your customers’ favorite
1) Captain Malcolm Reynolds – Firefly Skill: Use Grit as a Management Tool. I relate to Mal more than anyone else on the list. Occasionally cranky, constantly screwing up, and holding his rag-tag crew with
(or How I Barely Survived My Own Idiocy) 1) Practice Ruthless Efficiency In my second year of running a small business I averaged 80 hours of work per week. One week I can barely remember
My name is Rich and I’m Nate Wright’s partner in crime in Small Biz Triage. I met Nate about 5 years ago while we were
Every man has his favorite charcoal, every woman has their favorite lip gloss, every kid their favorite toy, every cop their favorite hand-gun and every
Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just
CHALLENGE: Bronzer Salon was referred to us by one of our peers from a few years back. A mother and daughter started an airbrush tanning
CHALLENGE: ACT has recently begun re-selling the classroom ModelMaker, but did not have a web platform to showcase the product OR a place for ModelMaker
Who to Follow & How To Follow Yesterday I went over the essential tools needed to make human connections on Twitter. Today, I’ll go over who you should follow, and how to follow them. When I
Laying the Groundwork & Your First Tweets One of my fellow USAF Academy grads, Carson (who now runs an exciting non-profit – The Tai Initiative) emailed me the other day asking, “What’s the deal with all
… well not really, but it does feel damn good to see this before diving into a culinary orgy. Traffic volume and quality is up. Mobile usage has doubled, and bounce rate went from 88%
The True Meaning of 1,000 and where the mysterious Rule #32 comes in. So I hit 1,000 followers on Twitter today. Hold on a sec, and let me try that again. I HIT 1,000
WhatPageOfSearchAmIOn is one of my favorite tools of marketing geekery. I stumbled across it earlier this year when recording a client’s starting search ranking for an Search Engine Marketing (SEM) Campaign. Hitting the #1 spot
My name is Rich and I’m Nate Wright’s partner in crime in Small Biz Triage. I met Nate about 5 years ago while we were
Every man has his favorite charcoal, every woman has their favorite lip gloss, every kid their favorite toy, every cop their favorite hand-gun and every
Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just
CHALLENGE: Bronzer Salon was referred to us by one of our peers from a few years back. A mother and daughter started an airbrush tanning
CHALLENGE: ACT has recently begun re-selling the classroom ModelMaker, but did not have a web platform to showcase the product OR a place for ModelMaker
