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How to Build a Loyal Customer Base

A recent article by American business magazine Forbes highlighted how “Attracting new customers will cost your company 5 times more than keeping an existing customer”. Consequently, it is pivotal that small businesses can establish and

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Cheap Ways to Start A Business

This week’s guest post is a good follow up to last week’s. You ready to be your own boss? Here’s what Hannah Corbett has to say about it. For SBT’s perspective and passionate rebuttal, see also

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Are You Ready To Be Your Own Boss?

This week’s guest post comes with a slick infographic. While the infographic is a fun way to self-assess your own motivation as a business owner, I know serious business owners aren’t going to let an

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Popular Post

Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

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An exercise in Negatives

Usually not a fan of questionnaires, but this one from Duct Tape Marketing got my brain running.   What don’t you want in your life? complainers, non-doers, leeches, the lazy, the weak Who don’t you

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Pandora "Town Hall" Meeting … lessons learned

NOTE FROM NATE: I wrote this nearly a year before Savor the Sound (the ‘other mother’ of Small Biz Triage) became non-profit youth music education social enterprise.  Revealing. ………………….. I was invited to a “Town

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A (business) identity crisis?

NOTE FROM NATE: another blog from the archives before Savor the Sound evolved into a successful non-profit, and its growing “marketing department” became Small Biz Triage. ………….. So I’ve spent an unholy amount of time defining

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Popular Post

Selling, Guilt-Free

Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just

Read More »