Commandment 2: Pursue the Human Connection There’s a lot of paranoia flying around currently. The news has covered it and moved on already, but everyone’s deepest insecurities love to be reminded that the government is
Commandment 3: DON’T RUSH The sales funnel confuses more of my clients than even the most complicated WordPress plugin. And I can’t blame them. When I started out, I clearly didn’t get it either. Most
What is MailChimp? Simply put, MailChimp is our favorite email newsletter platform. It has other uses, from announcements to invites, and anytime in between when you might need a slick looking email. If you are
Commandment 4: Practice Confident Exclusion Whether you’re a small marketing firm, or a fashion magazine, or whatever, your business exists to help people. Trying to be everything to everybody can make this difficult. It can
Commandment 5: Don’t Dilute As I search for examples for each of our commandments in action or being broken, I’m beginning to realize that many of these are complimentary. This commandment of “Don’t dilute” could
My name is Rich and I’m Nate Wright’s partner in crime in Small Biz Triage. I met Nate about 5 years ago while we were
Every man has his favorite charcoal, every woman has their favorite lip gloss, every kid their favorite toy, every cop their favorite hand-gun and every
Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just
CHALLENGE: Bronzer Salon was referred to us by one of our peers from a few years back. A mother and daughter started an airbrush tanning
CHALLENGE: ACT has recently begun re-selling the classroom ModelMaker, but did not have a web platform to showcase the product OR a place for ModelMaker
Usually not a fan of questionnaires, but this one from Duct Tape Marketing got my brain running. What don’t you want in your life? complainers, non-doers, leeches, the lazy, the weak Who don’t you
So I was doing my periodic google keyword searches to see how my clients’ sites were doing … I did a search for “ laptop repair seattle” and … well just look: That’s right folks
NOTE FROM NATE: I wrote this nearly a year before Savor the Sound (the ‘other mother’ of Small Biz Triage) became non-profit youth music education social enterprise. Revealing. ………………….. I was invited to a “Town
NOTE FROM NATE: another blog from the archives before Savor the Sound evolved into a successful non-profit, and its growing “marketing department” became Small Biz Triage. ………….. So I’ve spent an unholy amount of time defining
My name is Rich and I’m Nate Wright’s partner in crime in Small Biz Triage. I met Nate about 5 years ago while we were
Every man has his favorite charcoal, every woman has their favorite lip gloss, every kid their favorite toy, every cop their favorite hand-gun and every
Know yourself If you’re confident with who you are and know that your intentions are in the right place (that being….for your customers, not just
CHALLENGE: Bronzer Salon was referred to us by one of our peers from a few years back. A mother and daughter started an airbrush tanning
CHALLENGE: ACT has recently begun re-selling the classroom ModelMaker, but did not have a web platform to showcase the product OR a place for ModelMaker