CONTRACT MANUFACTURING

Omnichannel B2B Campaign for Contract Supplement Mfg

Built, launched and optimized a quick-turnaround B2B campaign targeting mid- to large-food & wellness manufacturers. Executed a synchronized campaign of LinkedIn Ads (Video & Stills) and account based outreach via email. Generated real interest from dozens of target accounts in less than a month. Trained their marketing on maintaining/expanding upon the winning campaigns.

CASE STUDY TITLE: Fractional CMO Team for Wholesale B2B Outreach

CASE STUDY DESCRIPTION / RESULTS:
Built out the B2B / wholesale arm of a formerly direct-to-consumer manufacturer
of plumbing
fixtures. Engineered, executed and optimized a
campaign to drive conversations with hundreds
of architects, project managers
and builders across the US. In addition to digital marketing
(LinkedIn Outreach, LinkedIn Ads, Cold Email, Newsletters and Video Marketing), B2B Bandits
planned and produced two in-person events for
architects and builders in California - one of
which sold out.

B2B Strategy, LinkedIn Ads, Video Editing, Cold Email Copywriting,
Email Marketing, Landing Page CRO

[ASSETS FOLDERS]

Ads: 615 website form submissions
- Ads: 3,000+ clicks to the website (Avg: CPC = .76, CTR = 3.3%, Engagement Rate = 5.7%)
- Ads: 10,000+ Video Views
- Total Ad Spend = $3,000

Our team drove over 20K unique new potential clients to SSM, engaging over 44%, and driving
2% into a buying mode.
- Prospects Emailed = 6,936
- Total Emails Sent = 17,197
- Unique Opens = 3,059 (44%)
- Unique Clicks tracked via Google Analytics = 87 (2.8%)
- Replies = 74 (2.4%)